Privacy Policy
Last Updated February 7, 2025
The Daily Upside, LLC. (“we” or “us” or “our”) respects the privacy of our users (“user” or “you”). This Privacy Policy explains how we collect, use, and disclose your information when you visit our website www.thedailyupside.com, mobile website, social media channels, and subscribe to our newsletter (collectively, the “Site”). Please read this Privacy Policy carefully. If you do not accept the terms as described in this Privacy Policy, do not access the Site.
User Consent
When you disclose any of your Personal Data (as defined below, “Personal Data”) through our Site, you are agreeing to the terms as described in this Privacy Policy and expressly consent to the use of your Personal Data as described herein. By signing up for our newsletter, you consent to receiving the newsletter, personalized ads, analytics, and related communications, as outlined in this Privacy Policy.
Collection of Your Information
We may collect information about you in a number of ways. The information we may collect on the Site includes:
Personal Data
Personal Data includes identifiable information such as your name and email address. In no way are you obligated to provide us with Personal Data of any kind. However, your refusal to do so may prevent you from accessing certain features of the Site and receiving the Newsletter.
Information Collected Automatically
Our websites automatically collect information such as your IP address, browser type, and time spent on various pages of the Site. If you are using your mobile phone, this information may also include your device type, model, manufacturer, and location.
When you interact with the Site through links in our Newsletter, we may associate your web activity and data with your subscription to the Newsletter. This allows us to enhance your experience, personalize content, and deliver targeted advertising tailored to your interests.
Data From Email Engagement
We may also collect data based on how you engage with the Newsletter. This includes whether you open the email, click on links within the email, or interact with specific content. This data helps us measure the effectiveness of our communications and tailor future content and advertising to your interests.
Lead Generation Data
We may collect additional information when you engage with lead-generation forms on our Site. This may include your name, email address, phone number, job title, company name, and other information voluntarily provided in exchange for resources, offers, or promotions.
Use of Your Information
The primary reason we collect your personal information, including your email address, is for the sole purpose of sending you The Daily Upside newsletters (collectively, the “Newsletters”), which may include different titles and editions. The other reasons we collect your personal information are to:
- Improve the efficiency and operation of the Site.
- Monitor Site usage and improve user experience.
- Respond to product and customer service requests.
- Deliver personalized content, recommendations, and targeted advertising based on your interactions with the Site, Newsletters, and email engagement data.
- Facilitate lead-generation campaigns by sharing relevant offers, reports, or sponsored content based on your interests.
- Track engagement with affiliate links to ensure proper referral tracking and commission attribution.
Disclosure of Your Information
We may disclose the personal information we collect about you to a third party for certain, limited business purposes including (but not limited to) improving the quality of our offering.
Third-Party Service Providers
We may share information with third parties to assist us with email delivery optimization or marketing assistance.
Other Third Parties
We may share anonymized information with advertisers for the sole purpose of conducting general business analysis. Additionally, we may share non-anonymized data with advertising partners to deliver personalized advertisements. This includes leveraging your interactions on our Site, Newsletter, and email engagement data to create tailored advertising experiences.
Affiliate Partnerships
Some links on our Site may be affiliate links, meaning we may earn a commission if you click on them and make a purchase. These links do not impact your user experience or the price you pay for a product. We disclose when content contains affiliate links in compliance with applicable regulations.
We currently use advertising technologies such as:
- Google Ad Manager (including Prebid and Google Ad Exchange)
- Amazon Demand-Side Platform (DSP)
We also work with other Supply Side Platforms (SSPs) to enhance the relevance of ads shown to our users.
Tracking Technologies
Cookies
We use cookies and similar tracking technologies to enhance your experience, provide personalized content, and optimize our services. Cookies are small text files stored on your device when you visit our Site, which help us:
- Enable essential website functions, such as user authentication and session management.
- Analyze how users interact with the Site to improve performance and usability.
- Deliver personalized content and advertisements tailored to your preferences.
- Measure the effectiveness of advertising campaigns and track engagement with our newsletters.
Types of Cookies We Use:
- Essential Cookies: Necessary for the basic operation of the Site. These cookies enable core functionalities and cannot be disabled.
- Performance and Analytics Cookies: These cookies help us understand how visitors use the Site, allowing us to improve the user experience.
- Advertising Cookies: Used to deliver relevant advertisements based on your interests and to measure the effectiveness of ad campaigns.
- Functional Cookies: Enable additional features, such as remembering your preferences or providing enhanced functionality.
Managing Your Cookie Preferences:
We partner with InMobi Choices to manage cookie preferences and ensure compliance with applicable privacy laws, such as GDPR and CCPA.
- GDPR Countries: Visitors in GDPR-regulated regions can customize their cookie preferences through the consent banner displayed when they access the Site.
- California Residents: Under CCPA, you may opt out of the sale of your personal information, including cookies, by visiting the “Your Privacy Choices” link in the footer of the Site. However, California residents who subscribe to our newsletters provide consent to the use of cookies at the time of signup.
You can also manage cookies directly through your browser settings:
Please note that disabling certain types of cookies may impact the functionality and performance of the Site.
Website and Email Analytics
We may use services such as Google Analytics to allow tracking technologies to analyze usage of the Site and determine the popularity of certain content. By accessing our Site, you expressly consent to the use of your information by these third-party services.
We may also use tracking technologies, such as pixels and tags, to monitor interactions with the Newsletter and link this information to your activity on the Site for analytics and targeted advertising. Cookie management and privacy compliance are handled through InMobi.
Third-Party Websites
The Site may contain links to third-party websites, including advertisements, services, and affiliate marketing offers. We do not control these third-party sites, and their privacy practices may differ from ours. Once you leave our Site, we cannot guarantee the privacy or security of your information. We encourage you to review the privacy policies of any third-party site before engaging with their services.
Google Products
The Site may use services from Google, including Google Analytics and Google Ads. Please review How Google Uses This Information.
Policy for Children
The privacy of children is extremely important to us. The use of our Site and Newsletter is not intended for children. We do not knowingly collect Personal Data from children, nor do we intentionally market to children.
Opt-Out Feature
You have the option to stop receiving newsletters and other communications. At the bottom of each of our emails, simply click the “Unsubscribe” link, and we will discontinue sending you the newsletters. You can also email us your opt-out request at: squad@thedailyupside.com. At your request, we will remove any of your personal information from our databases.
- GDPR Countries: Visitors in GDPR-regulated regions can customize their cookie preferences through the consent banner displayed when they access the Site.
- California Residents (CCPA): Under CCPA, you can opt out of the sale of your personal information, including cookies, by visiting our Your Privacy Choices link in the footer of our Site.
For all other users, you may control cookie and advertising preferences through your browser settings or opt out of interest-based advertising via the Network Advertising Initiative (NAI) or Digital Advertising Alliance (DAA) opt-out tools:
Please note that opting out of targeted advertising does not mean you will stop seeing ads—it only prevents them from being tailored based on your data.
Data Security
We implement advanced technical and organizational measures to safeguard your Personal Data against unauthorized access, disclosure, alteration, or destruction.
- Data Encryption: All data at rest is encrypted using robust cryptographic standards, ensuring that your information remains secure while stored.
- Restricted Access: Database access is strictly limited to authorized personnel and is controlled through IP whitelisting, ensuring only pre-approved network locations can connect.
- Secure Data Transmission: All data exchanged between systems is encrypted using industry-standard protocols, such as Transport Layer Security (TLS), to protect it during transmission.
While we are committed to maintaining the highest standards of data security, it is important to note that no method of data transmission over the internet or electronic storage is entirely infallible.
International Data Transfers
If you are accessing the Site from outside the United States, please note that your data may be transferred to and processed in the United States or other countries where our service providers operate. By using our Site, you consent to such transfers.
Updates to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page, and the “Last Updated” date at the top will be revised. Continued use of our services after updates constitutes your acceptance of the updated Privacy Policy.
Terms of Service
Last Updated October 12, 2023
Indemnity and Hold Harmless
The newsletters published by The Daily Upside, LLC are for informational purposes only, are not intended to serve as a recommendation to buy or sell any security and are not an offer or sale of a security. They are also not research reports and are not intended to serve as the basis for any investment decision. Any third-party views reflected herein do not reflect the opinion of The Daily Upside, LLC. All investments involve risk and the past performance of a security does not guarantee future results or returns. There is always the potential for financial loss when investing in securities or other financial products. Investors should consider their investment objectives and risks before investing.
To the maximum extent permitted by law, you agree to indemnify and hold harmless The Daily Upside, LLC, its affiliates, managers, shareholders and employees from all claims, including reasonable attorneys’ fees, arising out of or in relation to the terms outlined in this Privacy Policy and Terms of Service.
Disclaimer of Warranties and Limitation of Liability
Your access of our Site is at your sole risk. If you are dissatisfied with any of the content on our Site or with any of the terms described herein, your sole remedy is to discontinue accessing our Site and Newsletter. The Daily Upside does not warrant that the services will be uninterrupted or error-free. We disclaim any responsibility for the accuracy or reliability of the content contained within the Site. Nothing in our Newsletter is intended to be financial advice, and we advice you contact a registered financial advisor before making any investment decision.
The Daily Upside, LLC, its directors, officers, managers, employees and its shareholders are not liable for damages of any kind.
Contact Us
If you have questions or comments about this Privacy Policy or Terms of Service, please contact us at:
The Daily Upside, LLC.