advertising

Big Tech

Is Google’s Ad Tech Biz Ripe for the Breaking?

Photo by Karollyne Videira Hubert via Unsplash

Tying its various advertising tech services together has allowed Google to snare roughly 20% of each dollar that moves through its platforms.

2 min read

Photo by Philipp Pistis via Unsplash

Big Tech

Apple Hits the Jackpot as Google Ducks Antitrust KO

For a year now, Apple shareholders have feared the company would lose out on easy revenue from making Google its default search engine.

2 min read
Photo illustration by Connor Lin / The Daily Upside

Social Media

Can Reddit Provide a Human-Centric Haven from AI Chatbots?

In our increasingly artificial digital age, sometimes internet denizens desire an actual human touch. Enter Reddit.

6 min read
Photo by Melanie Deziel via Unsplash

Advisor Upside

NASAA Proposes New Marketing Guidelines

The investor protection organization wants its advertising rules to align more closely with federal standards.

1 min read

Social Media

Linda Yaccarino Ducks Out of X’s New Grok Era

Linda Yaccarino. Photo via Blondet Eliot/ZUMAPRESS/Newscom.

Just over two years after taking the job, X (formerly Twitter) CEO Linda Yaccarino on Wednesday announced she’d be stepping down from her role.

2 min read

Photo by Dilok Klaisataporn via iStock

Advisor Upside

Will Client Testimonials Catch On With Advisors?

The SEC has allowed testimonials in advertisements since 2022, yet less than 10% of advisors use them.

1 min read
Photo via Andy Dean/Newscom

Media & Entertainment

Proposed Crackdown on Pharma Ads Leaves Cable TV Fearing $10B Withdrawal

The US and New Zealand are the only two countries that allow pharmaceutical companies to directly advertise to patients on TV.

2 min read
Photo via Ringo Chiu/SOPA Images/Sipa USA/Newscom

Media & Entertainment

NBA Finals Kick Off With an Old (Footwear) Friend

An increasing share of NBA endorsement deals has been spread among shoe firms fighting for a piece of Nike’s market share.

2 min read

CIO Upside

AI’s Potential Marketing Payoffs Come With Outsized Brand Risks

Photo via Algi Febri Sugita/ZUMAPRESS/Newscom

“It’s more than simple streamlining. It’s about outsourcing brand decisions.”

2 min read

Big Tech

Meta Begins Testing its Made In-House AI Chips

Photo by Anthony Quintano via CC BY 2.0

Unlike the other six companies in the so-called Magnificent Seven, Meta’s share price is actually up so far in 2025.

2 min read

Sign Up for The Daily Upside to Unlock This Article

Sharp news & analysis on finance, economics, and investing.