Isobel Asher Hamilton
Isobel Asher Hamilton (she/her) is a senior reporter at The Daily Upside. Previously she worked at Business Insider and Mashable. She specializes in covering Big Tech, social media, and AI. Isobel is based in London.

Google Founder’s Airship Company Takes The Stage
While Jeff Bezos and Elon Musk go cyberpunk, Sergey Brin is more of a steampunk kinda guy. On Thursday Bloomberg published a glossy feature on an airship company backed by Google co-founder Sergey Brin. The piece was authored by Ashlee…
Uber Partners With Alphabet Over Self-Driving Taxis
To keep dreaming its self-driving dream, Uber is entering into a new relationship with an old adversary. Uber and Waymo, the autonomous driving division of Google’s parent company Alphabet, announced on Tuesday they’ve struck up a partnership. Waymo’s self-driving taxis…
Ryanair Wins Big On Results, Bets Big On Hedging
Is it any surprise that the airline which sells in-flight scratch-offs hit the jackpot? Ireland’s Ryanair announced on Monday it bagged a full-year net profit of €1.4 billion ($1.5 billion). The airline’s CEO Michael O’Leary told the Financial Times he…
Banks Make Social Media Gameplans
Looks like America’s banks have finally figured out that social media’s network effect applies to bank runs, too. Reuters reported that US banks, shooketh by the fate that befell Silicon Valley Bank, are getting serious about social media strategy. The…
China’s Fast Fashion Apps Become New Geopolitical Battleground
Washington isn’t just dressing down Chinese tech giants. Online fast-fashion darlings are facing the same geopolitical headwinds buffeting the likes of TikTok and Huawei. Shein, the company that bulldozed a path to Western consumers for fellow China-based fast-fashion apps, took…
Russian Oil Exports Climb Ever-Higher
Russia may be falling short on the battlefield in Ukraine, but it’s running circles around Western regulators. In April, Russia’s crude oil exports hit their highest volume since its invasion of Ukraine, according to the International Energy Agency. Around 80%…
Twitter Makes Its First Musk-Era Acquisition
Go on Twitter, you’ve had a rough few months. Treat yourself. Twitter has announced a deal to buy a tech recruitment startup called Laskie, Axios was first to report. This marks a break in Twitter’s usual programming under Elon Musk’s…
Vice Files For Chapter 11 Bankruptcy
How might Vice put it? We got the lowdown on a classic story about the downfall of a one-time digital media darling! Vice Media filed for bankruptcy protection on Monday. The news was not entirely unexpected, but in the wake…
Best Buy Stratifies Its Membership Program
Who doesn’t want another subscription? Best Buy is about to find out. The retail giant has apparently realized consumers don’t have quite as much cash to splash on new electronics, so it’s relaunching its membership program with three tiers. The…
Uber Launches Flight-Booking Product in the UK
Uber users opening the app for a quick ride home after a late night out partying better start paying attention to what button they press. On Wednesday, Uber announced its UK users will be able to book both domestic and…