advertising

Banking

Chase, PayPal Digital Ad Gambits Bring New Privacy Worries

Photo by Jan van der Wolf via Pexels

Unlike making a purchase on Amazon or eBay, financial transaction data gives a more complete profile picture.

2 min read

Photo via U.S. Patent and Trademark Office

Patent Drop

Oracle’s Metaverse Ad Tracker Builds Profiles on User Behaviors

The patent highlights the potential that artificial reality may have for immersive and native advertising.

2 min read
Photo via U.S. Patent and Trademark Office

Patent Drop

Mastercard Patent Speedruns AI Development

The company’s access to a vast well of user payments data could go a long way in creating far more powerful models.

2 min read
Photo via PayPal

Technology

PayPal Grows a New Ads Business

PayPal is harnessing purchase data to join the ever-growing list of companies with a new offshoot advertising business.

2 min read

Consumer

Walmart’s Market Cap Jumps to All-Time High After Stellar Earnings

Photo by Mike Mozart via CC BY-SA 3.0

The retail giant posted $161 billion in quarterly revenue, marking a 6% increase and beating its earlier sales target.

2 min read

Photo illustration by Connor Lin / The Daily Upside, Photo by Tohamina via Freepik

Media & Entertainment

America’s Shortening Attention Spans are Corporate Gold

The stakes for media and tech companies have never been higher, even if attention spans have never been shorter.

5 min read
Photo by Village Global via CC BY 2.0

Media & Entertainment

Roblox Gets into Video Ads

The gaming industry, like every other sector including banking and rideshare apps, is enmeshing itself even deeper into advertising.

1 min read
Photo by RebeccaChurt via CC BY-SA 3.0

Big Tech

Google Mulls HubSpot Acquisition

Google has engaged bankers about a possible acquisition of HubSpot, a popular online marketing software company valued at $32 billion.

2 min read

Consumer

Chase Bank Gets into the Ad Game

Photo by Jan van der Wolf via Pexels

Chase Bank announced a new advertising unit that will use customer transaction data to target them with ads.

2 min read

Consumer

Temu Emerges as Major Ad Client for Meta, Google

Photo via Connor Lin / The Daily Upside

Temu is now one of the biggest ad clients for both Google and Meta, according to The Wall Street Journal and The New York Times.

1 min read

Sign Up for The Daily Upside to Unlock This Article

Sharp news & analysis on finance, economics, and investing.