The behavioral psychology technique of “social proof” has real persuasive power in many contexts, but not so much for selling annuities.
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Sometimes what makes sense on a year-by-year basis can come back to harm small-business owners in the long-run.
Think a client with a few million dollars saved can be casual about Social Security claiming? Think again.
Medicare surcharges and taxes on Social Security benefits can catch uninformed clients (and advisors) by surprise.
Substantial strides have been made in plan design and governance, but a big advice gap continues to stymie retirement savers.
Selling a life insurance policy alleviates one of premium payments and mismatched terms, but the process isn’t foolproof.