ETF Upside

Exclusive news and analysis of the rapidly evolving ETF landscape, built for advisors and capital allocators.

Thematics & Sectors

What Netflix’s Deal With Warner Bros. Highlights About Leveraged ETFs

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After a dive, the company’s stock is still up 8% in 2025, while both long and short leveraged ETFs are down.

2 min read

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Thematics & Sectors

BlackRock to Launch Staked Ethereum ETF

The world’s largest asset manager and issuer of the biggest crypto ETF is expanding into staked Ethereum. Is there room for anyone else?

2 min read
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Industry News

ETFs Blew Past $1.25T in Flows This Year. What’s Driving Growth?

Active fixed-income strategies accounted for nearly half of ETF inflows so far this year.

2 min read
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Industry News

How Goldman’s $2B Innovator Deal Could Reshape ETF Consolidation

Niche strategies, like buffer ETFs, could play a larger role in deal activity.

2 min read

Thematics & Sectors

Silver ETFs on Track for Gold Medal in Performance This Year

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Its price is up 100%, significantly ahead of gold’s surge, and the (very) few silver ETFs on the US market have benefited.

2 min read

Industry News

Model Portfolios Decide Which ETFs Succeed. That Might Not Be a Good Thing

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The rise of model portfolios has enabled issuers to choose funds in their best interest — not necessarily the client’s.

2 min read

Industry News

Why ETF Platform Consolidation Will Take Off in 2026

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Some products don’t have the capital to get off the ground. Larger ETF issuers can fix that.

1 min read

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Exclusive news and analysis of the rapidly evolving ETF landscape, built for advisors and capital allocators.