ETF Upside

Exclusive news and analysis of the rapidly evolving ETF landscape, built for advisors and capital allocators.

Thematics & Sectors

Skip the Super Bowl Parlay. These ETFs Offer a Way to Invest in Sports

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With the Big Game less than a week away, these ETFs are designed to give clients exposure to sports.

2 min read

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Industry News

Vanguard Just Cut Fees, Again

It’s like maintaining a buzz cut, going to the barber and having millimeters shaved off the top.

2 min read
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Industry News

Yeehaw: Trump’s Truth Social Funds to Acquire God Bless America ETF (YALL)

It’s one of the rare examples of M&A in the ETF industry.

2 min read
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Investing Strategies

Nearly 1,000 Active ETFs Launched Last Year. Only About 150 Folded

Despite active ETFs having a shorter shelf life compared with passive funds, asset managers aren’t expected to slow down anytime soon.

2 min read

Thematics & Sectors

Franklin Templeton’s Latest ETF Taps ‘Booming’ Emerging Markets Debt

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The asset manager’s latest ETF gives investors exposure to debt tied to foreign countries.

1 min read

Investing Strategies

Clients Are Holding Highly Leveraged ETFs Way Too Long

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The UK’s Financial Conduct Authority recently released data that found most investors aren’t using leveraged ETPs properly.

2 min read

Investing Strategies

What Drives Gen Z’s ETF Choices?

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Gen Z currently prefers individual stocks, but those that do own ETFs value advisor recommendations more highly.

2 min read

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Exclusive news and analysis of the rapidly evolving ETF landscape, built for advisors and capital allocators.