ETF Upside

Exclusive news and analysis of the rapidly evolving ETF landscape, built for advisors and capital allocators.

Investing Strategies

International Equity ETF Flows More than Doubled 2024 Totals

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Funds tracking foreign equity markets set new records in 2025, taking in $217 billion in assets.

1 min read
Thematics & Sectors

US Raid in Venezuela Compounds Uncertainty for ETF Investors

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ETF investors may seek asset classes they view as safer in a volatile era. One issuer filed for a Venezuela Exposure ETF.

2 min read
Thematics & Sectors

Morgan Stanley Wades Into Crowded Bitcoin Market

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The company’s crypto exchange-traded product push might be more about the tech than the individual products, one observer said.

2 min read
Industry News

Cathie Wood’s ARK Invest Takes Best-Performing Issuer of 2025

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Actively managed funds have the potential for outsized returns, but timing is everything. ARK ETFs did well.

2 min read
Regulation & Legislation

Proposed ETF from VegaShares Bets on 4X Leveraged Funds

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Vega Capital Partners filed for 16 highly leveraged ETFs not long after the SEC told other issuers that such products wouldn’t fly.

2 min read
Investing Strategies

ESG Hits Record $799B in ETF Assets Globally

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Investors are still flocking to environmental, social and governance funds, even as criticism has grown louder on Capitol Hill.

2 min read
Investing Strategies

Why This ETF Can’t List on Major Exchanges

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Tuttle’s GRFT fund aims to capitalize on the links between power and profit in government but was turned away by all the major US exchanges.

1 min read
Industry News

The Year ETFs Couldn’t Stop Breaking Records

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ETF Launches, flows and assets were higher than ever in 2025, as issuers and investors expanded into niche categories.

2 min read
Industry News

Advisors’ Favorite ETFs of 2025

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ETFs, particularly strategies built around AI and crypto assets, saw massive growth among RIAs this past year.

2 min read
Investing Strategies

How AI Will Reshape Client Communications in 2026

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Advisors are expected to utilize more artificial intelligence tools next year and even launch their own chatbots.

2 min read
Thematics & Sectors

Best-Performing ETFs of 2025 Were Digging for Silver and Gold

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The five funds with the best returns tracked companies that mined precious metals, with one ETF up 200% year-to-date.

2 min read
Regulation & Legislation

Dual Share Classes Are 2025’s Single Biggest ETF Development

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Dozens of companies recently got approval from the SEC to add ETF share classes of mutual funds and vice versa, something they’ve waited years for.

2 min read
Thematics & Sectors

Crypto ETFs Pull in Assets Despite Poor Performance

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The funds have taken in tens of billions of dollars in inflows this year as enthusiasm for digital currencies continues.

1 min read
Investing Strategies

VanEck Ties Latest Funds to Positive Analyst Sentiment

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Allocations will go toward companies that exhibit favorable future estimates of cash flow, earnings per share, price targets and sales.

2 min read
Industry News

State Street’s Private-Credit ETFs Outperformed in 2025. Is That Enough to Interest Investors?

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Its two diversified bond ETFs can’t match the private-credit allocations of less-liquid vehicles, but they are beating 92% of peers.

2 min read
Industry News

American Century’s Avantis Crosses $100B AUM

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Avantis Investors reached the asset milestone during a big year of growth and a legal proceeding over naming rights.

2 min read
Investing Strategies

Here Are the Top ETFs Holding Oracle after Its Nosedive

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There are 11 ETFs with over 5% of assets allocated to the stock. But most assets are held in gigantic funds with small exposures.

2 min read
Regulation & Legislation

SEC to Open Floodgates for Dual Share Classes

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The agency granted approval to dozens of providers last week but reserved the right to bring future hearings.

2 min read
Industry News

QQQ to Become an Open-End Fund

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Unit investment trust no more, Invesco’s massive ETF will see revenue directed away from marketing — something the company has long wanted.

2 min read
Thematics & Sectors

New ETFs Aim to Help Investors Pay for Rising Healthcare Costs

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With the average cost of health care regularly outpacing inflation, Americans are struggling to afford it.

2 min read

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Exclusive news and analysis of the rapidly evolving ETF landscape, built for advisors and capital allocators.